Fireworks Sports and Entertainment is a  full service talent management and event production company specializing in both elite and emerging talent! As a boutique firm Fireworks Sports Marketing has the fortuity to design a personal and effective platform tailored to the talent, needs, and goals of each individual client. Our established relationships among top brands and various media outlets provide the opportunity to deliver partnerships that maximize exposure, monetize experiences and reach new audiences. 

About Us


Talent Management

Fireworks Sports Marketing provides efficient strategies immersed in personal attention.  Attention to our clients, to the details and to the ever changing trends in communication and branding. We have helped curate the careers of some of sports leading stars and continue to successfully recognize new talent! Although we are small in size our goals are big, and our standards are high! We put our clients, their vision and talent at the forefront to expand their audience into global markets. 

  • Develop strategic plans for marketing and business initiatives designed with the client's vision
  • Research brand partnerships
  •  Negotiate contracts
  • Manage relationships with outside partners
  • Create opportunities across all media platforms
  • Provide guidance and education for personal media accounts to enhance exposure and attract opportunity 
  • Oversee all communication and production to insure the safety of our client and the integrity of their brand 


Event Production

Fireworks is recognized as one of the leading producers for on ice entertainment and has filled arenas as large as Madison Square Garden! We deliver exciting and innovative events ranging from private and intimate occasions, to fundraising benefits, and broadcast specials. 

Our Shows

  • Ice Dreams
  • Holiday Dreams On Ice
  • Holiday Spectacular on Ice at the Gateway Theatre

Casting Assistance Provided for

  • Rockefeller Center Black History Month Tribute by Ice Theatre
  • Prudential Center Make a Wish Foundation Private Event 


Fireworks History

Fireworks Sports Marketing includes the exciting world of Olympic sports, fashion, beauty, and media.  In 2002 Fireworls Sports Marketing found immediate success when founder Tara Modlin began representing some of the top talent in the world.  Tara quickly branched out into on ice entertainment producing shows everywhere from local rinks to Madison Square Garden. Fireworks has provided representation for athletes such as  Rachael Flatt, Elana Meyers and most recently Gracie Gold. Fireworks is also often credited for the early success of Johny Weir which included a reality TV show, an autobiography, fashion week appearances, and most notably a commentator contract  with NBC. 


Gracie Gold

  • 2014 United Skates Olympic Figure Skating Medalist 
  • 2012 World Junior Silver Medalist 
  • 2X U.S. Figure Skating National Champion

Shep Messing

  • Lead analyst for New York Red Bulls matches on MSG Network
  • Analyst for NBC Sports Network at 2008 and 2012 Summer Olympic Games
  • 1971 U.S. National Soccer Team Member
  • 1972 U.S. Team Member for Summer Olympic Games
  • Honors and Awards Include:
    • New York Sports Hall of Fame
    • National Jewish Sports Hall of Fame

John Coughlin and Caydee Denney

  • 2x National Champions 
  • World Competitors 
  • Performed in: 
    • Ice Theatre of New York 
    • Ice Dreams 
    • Holiday Dreams on Ice 
    • Halloween on Ice 
    • Disson Skating and Gymnastic Spectacular 
    • Other ABC and NBC specials     

Michal Brezina

  • 2010 and 2014 Olympic Competitor 
  • World Competitor 
  • 2013 European Medalist 
  • 3x Czech National Champion 


Richard Dornbush

  • 2011 National Silver Medalist 
  • 2011 World Team Competitor 
  • Dornbush is also an undergraduate student in computational physics and intends to pursue a master's degree and a career in finance with a focus on quantitative analysis  


Rohene Ward

  • Current U.S. Professional 
  • Champion Choreographer of the Year
  • Puerto Rican National Champion
  • Choreographer to many stars, including Jason Brown    


Dmitri Aliev

  • 2017 World Junior Silver Medalist
  • 2017 Junior Grand Prix Final Champion
  • 2x Russian National Jr. Champion




Johnny Weir - Created a reality TV show for him, autobiography, NBC commentator contract, fashion week appearances, 

Rachael Flatt-  Olympic sponsorships including MAC Cosmetics, Colorado potatoes, Macy's, AT&T, Kellogs

Elana Meyers - BMW, Devry University, Deloitte

Danell Leyva-  Milk, AT&T, Citibank, Under Armour, 

and more

Fireworks News

Check this section periodically for big news in the world of Fireworks Sports Management!

Meet the Founder


Tara Modlin-Maurizi

Fireworks Sports Marketing president and founder, Tara Modlin has been producing events since 2000.  She started Fireworks Sports Marketing  after her first major ice show production at Madison Square Garden.  She has been to five Olympic games representing United States Olympic Team members including Johnny Weir, Olympic medalists Danell Leyva and Elana Meyers as well as many others.  

Modlin graduated from the University of Pennsylvania. Immediately after college she worked for National Media Group.  Her experience at the  sports marketing company exposed her to NBA sponsorship negotiations  and executing the All Star Game. She would later start her own firm  using that experience along with her certification as an ice skating coach and her history as a nationally ranked figure skater to focus on representing Olympic athletes and production. 

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Fireworks Sports and Entertainment